Streaming now: Startups, VCs chase India’s micro drama content play

Ajay Rag

As micro-dramas reel in larger audiences, VCs are ramping up investments in local OTT startups replicating China’s success. Along with startups such as Flick TV, Eloelo, Kuku FM, Chai Shots, and ReelSaga, digital majors including Amazon, ShareChat and Zee Ent…